Kaffe Blue is advancing closer to our goal every week and getting the word out to the public will be key to our continual success. Social Media is a wonderful thing. I post a comment on facebook and 400 of my closest friends are aware of my status. I post a comment on twitter and 125 know my status. With twitter the RT (retweet) gets my comment to 150 of their closest friends. Word of mouth is great also but it seems to turn in to the telephone game sometimes. Some said, Kaffe Blue was moving to the Kingsport Town Center. Another rumor was said that we were dropping the menu and creating all new items. At one point, we were closing and re opening in the Caribbean where it is summer all the time. OK, I was the one who said that but you get my drift.
We were in need of a source that could communicate with thousands of people. Give a simple history of who we are and what our plans for the future look like.
The wonderful people at Kingsport TImes News will be giving us that opportunity. A story on Kaffe Blue will run in a couple of weeks in the Sunday Money section. This will give the public the right statement to repeat and the buzz for our future will continue along with the momentum we had in 2009.
Update:
Binder contract has been signed and holding $ accepted. ECU had pre-approved our loan. An appraisal has been ordered for 133 Broad Street. Now we wait on the appraisal numbers to come in and a closing date will be set.
We have our blade sign and will install it as soon as the deed is in our hands.
Keep talking people and help us get the word out!
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